Compelligence Methodology

Compelligence Methodology

Most companies that offer Competitive Intelligence products were inspired by Porter or by an MBA class. And while this is a valid way to form a CI firm, it, unfortunately, neglects to address the biggest challenge that most CI teams face: showing value to their firm. Compelligence is different. Because it is a system, it will first help your team build data, quickly conduct analysis, and add value at specific levels of your company, starting with sales.